In considering whether to go digital for this year’s festival presentation, Reel Asian conducted a survey to assess the thoughts and reactions of our stakeholders: audience, funders, community partners, members, filmmakers, and others.
Our survey, conducted between June 10 and 24, asked questions in four broad categories:
- the level and nature of their online access, including platforms, technologies, and choice of social media
- what types of festival content interests them
- how they would like festival content delivered online
- what types of content they’d be willing to pay for, and what payment options they would like to see offered
Some demographic questions were also asked so we could get a better sense of who our stakeholders are.
We are pleased to present the summary results of our survey – click the button below to launch the presentation in a new window. Thanks to all the participants for your thoughtful responses. Your input will help guide our decisions in the coming months as we prepare to mount the 24th annual festival.